ownerdomain=doittech.site
managerdomain=revbid.net
revbid.net, 10006, DIRECT
# RevBid + Adagio
adagio.io, 1397, RESELLER
rubiconproject.com, 19116, RESELLER, 0bfd66d529a55807
improvedigital.com, 1790, RESELLER
onetag.com, 6b859b96c564fbe, RESELLER
appnexus.com, 13099, RESELLER, f5ab79cb980f11d1
pubmatic.com, 161593, RESELLER, 5d62403b186f2ace
rubiconproject.com, 11006, RESELLER, 0bfd66d529a55807
33across.com, 0015a00002oUk4aAAC, RESELLER, bbea06d9c4d2853c
yahoo.com, 57289, RESELLER, e1a5b5b6e3255540
appnexus.com, 10239, RESELLER, f5ab79cb980f11d1
rubiconproject.com, 16414, RESELLER, 0bfd66d529a55807
pubmatic.com, 156423, RESELLER, 5d62403b186f2ace
rubiconproject.com, 21642, RESELLER, 0bfd66d529a55807
conversantmedia.com, 100141, RESELLER
indexexchange.com, 191973, RESELLER, 50b1c356f2c5c8fc
triplelift.com, 12503, RESELLER, 6c33edb13117fd86
e-planning.net, 83c06e81531537f4, RESELLER, c1ba615865ed87b2
pubmatic.com, 156631, RESELLER, 5d62403b186f2ace
openx.com, 541031350, RESELLER, 6a698e2ec38604c6
rubiconproject.com, 12186, RESELLER, 0bfd66d529a55807
pubmatic.com, 159110, RESELLER, 5d62403b186f2ace
indexexchange.com, 194558, RESELLER
smartadserver.com, 3554, RESELLER
pubmatic.com, 156439, RESELLER, 5d62403b186f2ace
pubmatic.com, 154037, RESELLER, 5d62403b186f2ace
rubiconproject.com, 16114, RESELLER, 0bfd66d529a55807
openx.com, 537149888, RESELLER, 6a698e2ec38604c6
appnexus.com, 3703, RESELLER, f5ab79cb980f11d1
loopme.com, 5679, RESELLER, 6c8d5f95897a5a3b
video.unrulymedia.com, 2564526802, RESELLER
pubnative.net, 1006576, RESELLER, d641df8625486a7b
admanmedia.com, 43, RESELLER
sharethrough.com, OAW69Fon, RESELLER, d53b998a7bd4ecd2
lijit.com, 367236, RESELLER, fafdf38b16bf6b2b
openx.com, 538959099, RESELLER, 6a698e2ec38604c6
pubmatic.com, 137711, RESELLER, 5d62403b186f2ace
pubmatic.com, 156212, RESELLER, 5d62403b186f2ace
rubiconproject.com, 17960, RESELLER, 0bfd66d529a55807
freewheel.tv, 1568036, RESELLER
freewheel.tv, 1568041, RESELLER
openx.com, 558899373, RESELLER, 6a698e2ec38604c6
video.unrulymedia.com, 5672421953199218469, RESELLER
adform.com, 2865, RESELLER
appnexus.com, 12290, RESELLER, f5ab79cb980f11d1
appnexus.com, 9393, RESELLER, f5ab79cb980f11d1
indexexchange.com, 191503, RESELLER, 50b1c356f2c5c8fc
rubiconproject.com, 23844, RESELLER, 0bfd66d529a55807
smartadserver.com, 3056, RESELLER, 060d053dcf45cbf3
yahoo.com, 49648, RESELLER
pubmatic.com, 161527, RESELLER, 5d62403b186f2ace
pubmatic.com, 158355, RESELLER, 5d62403b186f2ace
lijit.com, 260380, RESELLER, fafdf38b16bf6b2b
sovrn.com, 260380, RESELLER, fafdf38b16bf6b2b
appnexus.com, 11924, RESELLER, f5ab79cb980f11d1
amxrtb.com, 105199747, DIRECT
advertising.com, 28305, RESELLER
appnexus.com, 11786, RESELLER, f5ab79cb980f11d1
connectad.io, 1397, RESELLER
rubiconproject.com, 26800, RESELLER, 0bfd66d529a55807
admanmedia.com, 2216, RESELLER
connectad.io, 456, RESELLER, 85ac85a30c93b3e5
# RevBid + AdYouLike
adyoulike.com, 4db16f63a44a8089eb24922002e88ad0, DIRECT
appnexus.com, 7664, RESELLER, f5ab79cb980f11d1
pubmatic.com, 160925, RESELLER, 5d62403b186f2ace
rubiconproject.com, 20736, RESELLER, 0bfd66d529a55807
adform.com, 3296, RESELLER, 9f5210a2f0999e32
richaudience.com, JAHJ4YZq4O, RESELLER
lijit.com, 408376, RESELLER, fafdf38b16bf6b2b
Media.net, 8CU1G827Y, RESELLER
smilewanted.com, 1494, RESELLER
onetag.com, 7a07370227fc000, RESELLER
risecodes.com, 64c7a4acd6298f0001a7d867, RESELLER
nativo.com, 5848, RESELLER, 59521ca7cc5e9fee
nobid.io, 50603, RESELLER
adipolosolutions.com, 23015084430, RESELLER
smartadserver.com, 4144, RESELLER
copper6.com, 766102, RESELLER
video.unrulymedia.com, 297618916, RESELLER
33across.com, 0010b00002Xbn7QAAR, RESELLER, bbea06d9c4d2853c
thebrave.io, 1234679, RESELLER, c25b2154543746ac
indexexchange.com, 190532, RESELLER, 50b1c356f2c5c8fc
triplelift.com, 10504, RESELLER, 6c33edb13117fd86
sharethrough.com, UN5mGpO8, RESELLER, d53b998a7bd4ecd2
amxrtb.com, 105199830, RESELLER
loopme.com, 11362, RESELLER, 6c8d5f95897a5a3b
openx.com, 539466082, RESELLER, 6a698e2ec38604c6
trustedstack.com, TSNC78R17, RESELLER
gamoshi.io, 267-b6098, RESELLER, 20e30b2ae1f670f2
videoheroes.tv, 212690, RESELLER, 064bc410192443d8
yieldmo.com, 3482865003332051270, RESELLER
video.unrulymedia.com, 639501697, RESELLER
strongmetrics.io, 219562, RESELLER
vistarsagency.com, cqqccatc23j9v5bv3fv0, RESELLER, 8db795910158017c
screencore.io, 276, RESELLER
eskimi.com, 2020000792, RESELLER
advertising.com, 82643, RESELLER
conversantmedia.com, 100292, RESELLER, 03113cd04947736d
# RevBid + Sovrn
lijit.com, 474880, DIRECT, fafdf38b16bf6b2b
lijit.com, 474880-eb, DIRECT, fafdf38b16bf6b2b
appnexus.com, 1019, RESELLER, f5ab79cb980f11d1
video.unrulymedia.com, 2444764291, RESELLER
contextweb.com, 558511, RESELLER
krushmedia.com, AJxF6R572a9M6CaTvK, RESELLER
# RevBid + ImproveDigital
improvedigital.com, 2408, RESELLER
# RevBid + AdLiveTech
adlive.io, 19969, RESELLER
themediagrid.com, LVXCEA, DIRECT, 35d5010d7789b49d
themediagrid.com, IZLGFV, DIRECT, 35d5010d7789b49d
pubmatic.com, 162999, RESELLER, 5d62403b186f2ace
rubiconproject.com, 18680, DIRECT, 0bfd66d529a55807
improvedigital.com, 1159, RESELLER
# RevBid + Setupad
setupad.com, 2424, DIRECT
rubiconproject.com, 21118, RESELLER, 0bfd66d529a55807
adform.com, 1484, RESELLER
pubmatic.com, 156191, RESELLER, 5d62403b186f2ace
smartadserver.com, 3527, RESELLER, 060d053dcf45cbf3
lijit.com, 252889, RESELLER, fafdf38b16bf6b2b
openx.com, 540890784, RESELLER, 6a698e2ec38604c6
indexexchange.com, 191541, RESELLER
152media.com, 152, RESELLER
adtelligent.com, 534151, RESELLER
triplelift.com, 12405, RESELLER, 6c33edb13117fd86
nextmillennium.io, 16454, RESELLER, 65bd090fa4a1e3d6
connectad.io, 416, RESELLER, 85ac85a30c93b3e5
Media.net, 8CU2I176C, RESELLER
risecodes.com, 649047cf01889e0001cb85f1, RESELLER
33across.com, 0010b00002bTS1QAAW, RESELLER, bbea06d9c4d2853c
onetag.com, 753951255855558, RESELLER
#RevBid + Onetag
onetag.com, 818fac267e2a1b4, DIRECT
onetag.com, 818fac267e2a1b4-OB, DIRECT
freewheel.tv, 20393, RESELLER
freewheel.tv, 24377, RESELLER
# RevBid + AdTarget
admatic.com.tr, adm-pub-2977111241, DIRECT, uufps1dh5stc6euk
adform.com, 2968, DIRECT, 9f5210a2f0999e32
rubiconproject.com, 25100, DIRECT, 0bfd66d529a55807
criteo.com, B-070303, DIRECT, 9fac4a4a87c2a44f
themediagrid.com, DNWTUA, DIRECT, 35d5010d7789b49d
adtarget.com.tr, 767666, DIRECT
pubmatic.com, 159078, DIRECT, 5d62403b186f2ace
adform.com, 2600, DIRECT
stroeer.com, 17938, DIRECT
# RevBid + E-Planning
e-planning.net, f0e8f6477570117b, RESELLER, c1ba615865ed87b2
disqus.com, 891, DIRECT
zeta.com, 891, DIRECT
zetaglobal.net, 891, DIRECT
sharethrough.com, 23830661, DIRECT, d53b998a7bd4ecd2
triplelift.com, 8446, DIRECT, 6c33edb13117fd86
onetag.com, 5927d926323dc2c, DIRECT
nextmillennium.io, 16425, DIRECT, 65bd090fa4a1e3d6
mgid.com, 833178, DIRECT, d4c29acad76ce94f
loopme.com, 12858, RESELLER, 6c8d5f95897a5a3b
krushmedia.com, AJxF6R489a9M6CaTvK, DIRECT
sonobi.com, b812bd55d6, RESELLER, d1a215d9eb5aee9e
conversantmedia.com, 41784, RESELLER, 03113cd04947736d
Media.net, 8CUT87EOU, DIRECT
conversantmedia.com, 41784, DIRECT, 03113cd04947736d
33across.com, 0010b00002ZoRYhAAN, DIRECT, bbea06d9c4d2853c
richaudience.com, 9komJKwMhZ, RESELLER
google.com, pub-3872674820285626, RESELLER, f08c47fec0942fa0
xapads.com, 162365, RESELLER
rtbdemand.com, 23064554446, RESELLER
admixer.net, 0cc7386a-d5a3-4b90-aeeb-3e67f8fe, DIRECT
video.unrulymedia.com, 827123801, DIRECT
pubmatic.com, 160846, RESELLER, 5d62403b186f2ace
inmobi.com, 61d733c3779d43e590c51c8bc078e10c, RESELLER, 83e75a7ae333ca9d
lijit.com, 380632, RESELLER, fafdf38b16bf6b2b
mgid.com, 885240, DIRECT, d4c29acad76ce94f
adform.com, 1762, RESELLER
video.unrulymedia.com, 827123801, RESELLER
video.unrulymedia.com, 2736329702851200000, RESELLER
inmobi.com, 9b300ff061ff4501abcdd864e6c1cceb, RESELLER, 83e75a7ae333ca9d
sharethrough.com, KGPeiFc6, RESELLER, d53b998a7bd4ecd2
openx.com, 559911747, RESELLER, 6a698e2ec38604c6
pubmatic.com, 164187, RESELLER, 5d62403b186f2ace
rubiconproject.com, 26144, RESELLER, 0bfd66d529a55807
trustedstack.com, TSL72ADG4, DIRECT
risecodes.com, 673da70c91e2fd000109c6f6, RESELLER
crystall.io, 294862, DIRECT
lijit.com, 512561, RESELLER, fafdf38b16bf6b2b
adyoulike.com, cea2adf686c5179d6d96c9b0bbac777e, RESELLER
adyoulike.com, 814ad5a7eb7601cc991ae83a976195b9, RESELLER
xandr.com, 13117, RESELLER
admatic.de, ade-pub-6537379909, DIRECT, uufps1dh5stc6euk
amxrtb.com, 105199734, RESELLER
yieldmo.com, 3377199372461613093, RESELLER
onetag.com, 87f58fe90234d0e, RESELLER
smartadserver.com, 5302, RESELLER, 060d053dcf45cbf3
aceex.io, 2108, DIRECT, b1cf3c874d5c6682
video.unrulymedia.com, 799061815, RESELLER
eskimi.com, 2020000186, RESELLER
conversantmedia.com, 100066, DIRECT, 03113cd04947736d
appnexus.com, 15941, RESELLER, f5ab79cb980f11d1
nglcollective.com, 475, DIRECT
kargo.com, 8800, DIRECT
tremorhub.com, 51vtw, RESELLER, 1a4e959a1b50034a
telaria.com, 51vtw, RESELLER, 1a4e959a1b50034a
pubmatic.com, 159933, DIRECT, 5d62403b186f2ace
springserve.com, 1247, RESELLER, a24eb641fc82e93d
telaria.com, 2auap-ich32, RESELLER, 1a4e959a1b50034a
telaria.com, 2auap-45web, RESELLER, 1a4e959a1b50034a
richaudience.com, 25BiP9IMgN, DIRECT
pubmatic.com, 163389, RESELLER, 5d62403b186f2ace
telaria.com, 2auap-zihku, RESELLER, 1a4e959a1b50034a
tremorhub.com, 2auap-ich32, RESELLER, 1a4e959a1b50034a
tremorhub.com, 2auap-45web, RESELLER, 1a4e959a1b50034a
tremorhub.com, 2auap-zihku, RESELLER, 1a4e959a1b50034a
adagio.io, 1417, DIRECT
# RevBid + Kueez
kueez.com, 023bba2412042299d0702b15b00e4c69, DIRECT
appnexus.com, 8826, RESELLER, f5ab79cb980f11d1
rubiconproject.com, 16920, RESELLER
openx.com, 557564833, RESELLER
lijit.com, 407406, RESELLER
media.net, 8cu4jtrf9, RESELLER
pubmatic.com, 162110, RESELLER
sharethrough.com, n98xdzel, RESELLER
33across.com, 0010b00002odu4haax, RESELLER
yieldmo.com, 3133660606033240149, RESELLER
onetag.com, 6e053d779444c00, RESELLER
video.unrulymedia.com, 3486482593, RESELLER
sonobi.com, 4c4fba1717, RESELLER
smartadserver.com, 4288, RESELLER
zetaglobal.com, 108, RESELLER
improvedigital.com, 2106, RESELLER
loopme.com, 11576, RESELLER
themediagrid.com, uot45z, RESELLER
tagoras.io, 78f0cb3041f91df7f6eeea7c7178fffc, RESELLER
appnexus.com, 15623, reseller, f5ab79cb980f11d1
# RevBid + AMXR
admixer.net, 5ec6caad-1374-4898-b09d-06f75d78bcc0, DIRECT
admixer.net, 5ec6caad-1374-4898-b09d-06f75d78bcc0, RESELLER
loopme.com, 11488, RESELLER, 6c8d5f95897a5a3b
e-planning.net,ec771b05828a67fa,RESELLER,c1ba615865ed87b2
video.unrulymedia.com, 851532539, RESELLER
admanmedia.com, 1074, RESELLER
rubiconproject.com, 15268, RESELLER, 0bfd66d529a55807
pubmatic.com, 159277, RESELLER
pubmatic.com, 81564, RESELLER, 5d62403b186f2ace
rubiconproject.com, 13510, RESELLER
mgid.com, 885240, RESELLER, d4c29acad76ce94f
smartadserver.com, 3627, RESELLER, 060d053dcf45cbf3
adsinteractive.com,39993,RESELLER
adform.com,961,RESELLER
pubmatic.com,158937,RESELLER,5d62403b186f2ace
openx.com,541146395,RESELLER,6a698e2ec38604c6
appnexus.com, 17553, RESELLER, f5ab79cb980f11d1
risecodes.com, 682ede1cb5100100018d47ff, RESELLER
admanmedia.com, 2320, RESELLER
voisetech.com, 1248, RESELLER, 9009ef0379162448
pubmatic.com, 165116, RESELLER, 5d62403b186f2ace
video.unrulymedia.com, 436487936, RESELLER
rubiconproject.com, 25692, RESELLER, 0bfd66d529a55807
rubiconproject.com, 25692, DIRECT, 0bfd66d529a55807
exchange.loyal.app, AJxF6R45a9M6CaTvK, RESELLER
# RevBid + ReVantage
revantage.io, 1, DIRECT
rubiconproject.com,16920,RESELLER,0bfd66d529a55807
openx.com, 557564833, RESELLER, 6a698e2ec38604c6
lijit.com,407406,RESELLER,fafdf38b16bf6b2b
pubmatic.com,162110,RESELLER,5d62403b186f2ace
sharethrough.com,n98xdzel,RESELLER,d53b998a7bd4ecd2
33across.com, 0010b00002ODU4HAAX,RESELLER, bbea06d9c4d2853c
sonobi.com,4c4fba1717,RESELLER,d1a215d9eb5aee9e
smartadserver.com,4288,RESELLER,060d053dcf45cbf3
adform.com,2926,RESELLER,9f5210a2f0999e32
start.io, 185522363, RESELLER
loopme.com,11576,RESELLER,6c8d5f95897a5a3b
themediagrid.com,uot45z,RESELLER,35d5010d7789b49d
trustedstack.com, TSIO6G4I5, RESELLER
themediagrid.com, 7H3QAS, RESELLER, 35d5010d7789b49d
smaato.com, 1100059464, RESELLER, 07bcf65f187117b4
smaato.com, 1100004890, RESELLER, 07bcf65f187117b4
intenze.co , 200184, DIRECT
imds.tv, 82624, RESELLER, ae6c32151e71f19d
152media.info,152M968,RESELLER
amxrtb.com, 105199329, RESELLER
kueez.com,00f14b9c9ba786f50ea561b30cc33bb0, DIRECT
appnexus.com,8826,RESELLER
richaudience.com, 5wLa5vAlFn, RESELLER
appnexus.com, 8233, RESELLER
adagio.io, 1544, RESELLER
chocolateplatform.com, 21704, RESELLER
rubiconproject.com, 24248, RESELLER, 0bfd66d529a55807
screencore.io, 293, DIRECT
adyoulike.com, e5bd7e416fd48b8a82c54e94233e5a1e, DIRECT
smilewanted.com, 5230, RESELLER
pubmatic.com, 158810, RESELLER, 5d62403b186f2ace
rubiconproject.com, 19814, RESELLER, 0bfd66d529a55807
openx.com, 557083110, RESELLER, 6a698e2ec38604c6
adscholars.com, 221557, DIRECT
ergadx.com, 5258, DIRECT
Pubmatic.com, 160881, RESELLER, 5d62403b186f2ace
Pubmatic.com, 162147, RESELLER, 5d62403b186f2ace
inmobi.com, a465db258ac44b2abb4e100fa019be3c, RESELLER, 83e75a7ae333ca9d
rubiconproject.com, 23102, RESELLER, 0bfd66d529a55807
monetixads.com, mix-pub-6611088393, DIRECT, uufps1dh5stc6euk
adform.com, 3266, DIRECT
improvedigital.com, 1616, RESELLER
themediagrid.com, BIH5U6, RESELLER, 35d5010d7789b49d
criteo.com, B-064389, RESELLER, 9fac4a4a87c2a44f
openx.com, 541163168, DIRECT, 6a698e2ec38604c6
pubmatic.com, 158349, RESELLER, 5d62403b186f2ace
pubmatic.com, 158350, RESELLER, 5d62403b186f2ace
pubmatic.com, 155968, RESELLER, 5d62403b186f2ace
rubiconproject.com, 11398, RESELLER, 0bfd66d529a55807
adform.com, 2668, RESELLER
appnexus.com, 11673, RESELLER, f5ab79cb980f11d1
smartadserver.com, 989, RESELLER, 060d053dcf45cbf3
Media.net, 8CU33YS38, RESELLER
vi.ai, g-00f44bb9f57d2bb96162c9eda0981f48c2, DIRECT
outbrain.com, 0052a42837b505f8ee68b4559b35c4d4d7, DIRECT
openx.com, 540393169, RESELLER, 6a698e2ec38604c6
triplelift.com, 11547, RESELLER, 6c33edb13117fd86
improvedigital.com, 1552, RESELLER
contextweb.com, 562709, RESELLER, 89ff185a4c4e857c
aps.amazon.com, 3965, RESELLER
freewheel.tv, 1220559, RESELLER
freewheel.tv, 1133073, RESELLER
sovrn.com, 267974, RESELLER, fafdf38b16bf6b2b
adform.com, 2611, RESELLER
rubiconproject.com, 19668, RESELLER, 0bfd66d529a55807
indexexchange.com, 190856, RESELLER, 50b1c356f2c5c8fc
pubmatic.com, 158615, RESELLER, 5d62403b186f2ace
appnexus.com, 7597, RESELLER, f5ab79cb980f11d1
smartadserver.com, 3820, RESELLER
video.unrulymedia.com, 367782854, RESELLER
indexexchange.com, 193091, RESELLER, 50b1c356f2c5c8fc
pubmatic.com, 160065, RESELLER, 5d62403b186f2ace
improvedigital.com, 1863, RESELLER
freewheel.tv, 1220655, RESELLER
google.com, pub-5617098146054077, RESELLER, f08c47fec0942fa0
pubmatic.com, 158055, RESELLER, 5d62403b186f2ace
xandr.com, 10736, RESELLER
rubiconproject.com, 21506, RESELLER, 0bfd66d529a55807
Indexexchange.com, 190500, RESELLER
smartadserver.com,2776,RESELLER
openx.com, 540362347, RESELLER, 6a698e2ec38604c6
rubiconproject.com, 20086, RESELLER, 0bfd66d529a55807
connectad.io, 508, RESELLER, 85ac85a30c93b3e5
adform.com, 768, RESELLER, 9f5210a2f0999e32
openx.com, 537145117, RESELLER, 6a698e2ec38604c6
lijit.com, 244287, RESELLER, fafdf38b16bf6b2b
rtbhouse.com, f2PMUrbTLheS4d67McTq, DIRECT
rtbhouse.com, RcZfc1nKUmkHGXLIwZQb, DIRECT
appnexus.com, 14416, RESELLER
appnexus.com, 14808, RESELLER
adform.com, 2904, RESELLER
rubiconproject.com, 27026, RESELLER, 0bfd66d529a55807
netaddiction.tech, net-pub-6615266254, DIRECT, uufps1dh5stc6euk
rtbhouse.com, e3qznauVqenvza0c5wWJ, RESELLER
rtbhouse.com, 36401e736811e8034581, DIRECT
rtbhouse.com, Bl90aHDHpnUdxORfqhhI, DIRECT
adform.com, 2083, RESELLER
adform.com, 3240, RESELLER
video.unrulymedia.com, 6111915185540403805, RESELLER
rtbhouse.com, qbax0oJZ14CFN7BQIJcp, RESELLER
rtbhouse.com, qYjwzKx0LtW8zyxLj0Qn, RESELLER
richaudience.com, kBjBHJPcXM, RESELLER
pubmatic.com, 156538, RESELLER, 5d62403b186f2ace
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Skip to content
Inflation is one of those economic terms we often hear about in news headlines, political speeches, or financial reports. But beyond charts and statistics, inflation has a direct impact on your daily life. It influences what you pay for groceries, how much rent you owe, the value of your savings, and even your long-term financial goals.
In simple terms, inflation means that the prices of goods and services are rising over time, which decreases the purchasing power of your money. In other words, a dollar today doesn’t buy as much as it did yesterday.
1. What Is Inflation, in Simple Terms?
Inflation refers to the general increase in prices of goods and services across an economy over time. It’s typically measured by the Consumer Price Index (CPI) which tracks the cost of common items like food, fuel, housing, and healthcare.
A moderate amount of inflation (around 2% annually) is considered normal and healthy. It encourages spending, investment, and economic growth. But when inflation rises too quickly known as high inflation or hyperinflation it erodes the value of money and affects almost every aspect of daily living.
2. Rising Prices and the Cost of Living
The most obvious effect of inflation is the increase in prices for goods and services.
Groceries
Food prices are often among the first things people notice. Essentials like bread, milk, eggs, and meat gradually become more expensive. Even small increases add up if each grocery trip costs $10 more than last year, that’s hundreds of dollars annually.
Housing
Inflation also pushes up rent, home prices, and utility costs. Landlords often raise rents to keep up with higher maintenance and property expenses. Similarly, homeowners may see rising mortgage rates, property taxes, and insurance premiums.
Transportation
Fuel costs rise during inflationary periods because oil prices and transportation expenses increase. That means higher costs for gas, ride-sharing services, and even public transportation fares.
3. Decreased Purchasing Power
Purchasing power refers to how much you can buy with a given amount of money. When inflation rises faster than wages, your income loses real value .
For example:
If your salary increases by 3% but inflation is 6%, your real purchasing power has decreased by 3% .
You can buy less with the same amount of money, even though your income technically went up.
This imbalance can make it harder to maintain your standard of living — forcing many people to cut back on non-essential spending like dining out, entertainment, or vacations.
4. Impact on Savings and Investments
Inflation can be especially hard on people who keep their money in savings accounts or low-interest investments.
Savings
If your savings account offers 2% interest but inflation is at 5%, you’re effectively losing 3% of your money’s value each year. Over time, this can significantly reduce your financial security.
Investments
Some investments, like stocks, real estate, or inflation-protected bonds, may keep pace with or even outgrow inflation. However, fixed-income investments — like traditional bonds or certificates of deposit (CDs) — can lose value during high inflation periods.
To protect your money, diversify your investments and consider options that tend to perform better during inflation, like equities or commodities.
5. Impact on Wages and Employment
Inflation affects not just what you spend, but also what you earn.
Wage Growth: In many cases, wages don’t rise as quickly as prices do, leaving workers feeling like they’re falling behind.
Job Market Changes: Companies facing higher operating costs may cut jobs, delay hiring, or reduce employee benefits.
Negotiation Pressure: Workers may demand higher wages to offset the rising cost of living, leading to a “wage-price spiral” where higher wages cause prices to rise even further.
During periods of high inflation, employees often ask for pay raises just to keep up — not necessarily to earn more in real terms.
6. Housing and Loan Costs
Inflation also influences interest rates, which are closely tied to loans, mortgages, and credit cards.
Mortgage Rates: As inflation increases, central banks often raise interest rates to slow spending. This leads to higher mortgage rates, making home ownership more expensive.
Credit Cards: Higher interest rates mean higher borrowing costs. If you carry a credit card balance, you’ll pay more in interest.
Student and Personal Loans: Monthly payments may rise, affecting budgeting and financial planning.
For homeowners with fixed-rate mortgages, inflation can sometimes work in their favor — they repay the loan with money that’s worth slightly less over time. But for new buyers, it can make entering the housing market much harder.
7. Changes in Consumer Behavior
As inflation continues, people change how they spend money.
Consumers may switch from branded to generic products.
Families cut back on luxury or leisure spending.
People delay major purchases like cars or electronics.
Businesses, in turn, may adjust their prices, shrink product sizes (known as “shrinkflation” ), or offer fewer promotions.
A bag of chips that used to contain 200 grams now contains 180 grams but costs the same.
This quiet form of inflation affects consumers without immediately raising price tags — but you still end up getting less for your money.
8. Impact on Retirement and Long-Term Goals
Inflation can also affect your future financial security.
Retirees living on fixed pensions or savings see their purchasing power decline.
Long-term goals like education, travel, or home buying become more expensive than initially planned.
Inflation can reduce the value of fixed retirement income unless it’s adjusted for inflation.
Consider investments like real estate or inflation-indexed bonds to preserve long-term value.
9. Emotional and Psychological Effects
Inflation doesn’t just hit your wallet — it can impact your mental health too.
Constantly rising prices create financial anxiety and uncertainty. People worry about paying bills, saving for the future, or maintaining their lifestyle. This can lead to stress, frustration, and even decreased productivity at work.
Learning about budgeting, planning ahead, and developing a financial safety net can ease this pressure.
10. How to Protect Yourself from Inflation
While you can’t control inflation, you can control how you respond to it. Here are practical ways to safeguard your finances:
1. Create a Realistic Budget
Track expenses and identify where you can reduce costs. Focus on needs before wants.
2. Build an Emergency Fund
Keep 3–6 months’ worth of living expenses in a high-yield savings account to cushion sudden price hikes.
3. Invest Wisely
Diversify your portfolio. Consider assets that typically perform well during inflation such as stocks, real estate, or inflation-linked bonds (TIPS).
4. Pay Down High-Interest Debt
Debt becomes more expensive when rates rise. Focus on paying off credit cards and variable-rate loans first.
5. Learn and Adapt
Stay informed about inflation trends and economic policies. Financial literacy helps you make smarter choices in uncertain times.
Final Thought
Inflation is more than an economic concept it’s something that shapes your daily life in countless ways. It affects what you eat, how you travel, where you live, and how you plan your future. While you can’t avoid inflation entirely, you can prepare for it through smart budgeting, saving, and investing.
By understanding how inflation affects everyday life, you can make better financial decisions, stay calm during economic shifts, and ensure your money continues to work for you even in challenging times.